Hyrox says India could become €100m market
By Liz Terry 18 Aug 2026 India tipped to become a top-three Hyrox market within five years Christian Toetzke sees potential for more than €100 million in annual revenues. India currently contributes an estimated €4–5 million September’s Mumbai event expected to attract around 15,000 athletes and Hyrox is expanding beyond Delhi, Mumbai and Bengaluru…